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« Take the Women Business Owners Pay Equity Survey | Main | Oct 8: Social Networking: Story Telling & Blogging »

June 24, 2009 Social Networking 101

In July the public policy committee held a social networking workshop that was geared for getting your feet wet in the social networking arena. Social networking sites have become such a vital part of outreach and communication. We had a panel of five women speaking about their personal experiences using social networking sites for their business. Squidoo, real space, power diggers, twitpic...we had to create a NAWBO NYC social networking wiki to keep up!

Event Speakers

Melea Seward: Melea Seward is a technologist, writer, speaker, teacher, and internet marketer. She teaches Search Engine Marketing and social media for entrepreneurs at the Fashion Institute of Technology, in addition to providing small business coaching and blog coaching both one-on-one and in small groups. In her consulting work, she regular works with small- and micro-business owners, internet start-ups, entrepreneurs, non-profits, universities and foundations to help them find and increase website traffic, connect people from disparate locations, build stronger relationships on-line and off, and improve end-user experience. When she isn't teaching or consulting, she is creating social experiments and conducting thought experiments on the web and in the world. You can read more at http://www.meleaseward.com.


Janet Wise: Janet Wise is President of WISE Solutions, a personal and business development company that provides resources, networking events, and development opportunities for women entrepreneurs. Janet focuses on leadership and entrepreneurial skill building – one conversation at a time. Many of her clients have transitioned from a corporate role to entrepreneurial role and are seeking was to fast track their success. By creating innovative action learning programs and facilitated networking forums, Janet connects, inspires, and mentors women to leverage the collective power of many, take action to achieve results, and build a Dream Team of advisors and collaborators. Her signature program, The Collaborative ™ , is an innovative marketing and mindset program –supporting goals with a proven plan devised to give women the support, team and structure needed to quickly reach optimal success . Her upcoming book, The Collaborative Factor™, demonstrates how collaboration is the competitive advantage in the new economy.

Sarah Johnson: Sarah Johnson founded SeekingDesigners.com shortly after launching her first fine jewelry collection, Sisu (www.ilovesisu.com). After experiencing much frustration marketing her products, Sarah realized there must be thousands of designers like herself who needed to gain exposure and connect with new business opportunities. SeekingDesigners.com was then born as an online showroom to link designers to editors, stylists, retailers and online shoppers. It is the internet's first inclusive online marketplace, media product resource, virtual showroom and designer directory. Seeking helps you find the fabulous in fashion, accessory, beauty and lifestyle design. Find new designers, save favorites, contact designers directly, link to websites, source products, review brands and shop the best products on the web.Seeking also provides its registered designers with affordable PR and marketing services. Thousands of registered editors, publishers, bloggers, buyers, boutique owners, stylists and more use Seeking's free services to locate the freshest designers the internet offers.

Pat Aheasy: Pat Ahaesy, CMP. CSEP, has over 25 years of experience planning and implementing corporate and non-profit conferences and special events, as well as incentive programs. The background that led to her collaboration in P&V began first as an educator, then in the world of corporate and incentive travel. Pat has planned CME meetings, conferences, trade shows, special events as well as tours for art and incentive groups. Often quoted in meeting & events industry publications Pat is a co-moderator of the leading online community for meeting professionals. She uses Twitter, Facebook and Linked in as an integral part of her business and professional development. Recently, all three were used as part of the promotional effort for a conference that her company, P&V Enterprises produced.

Stephanie Bagley is a New York City-based sports writer who writes for several
online and print publications including ESPN The Magazine, HockeyBarn.com and
FromTheBlueSeats.com. She reports from games, tracks down exclusives with
athletes like Brian Leetch and has recently been reporting on how social media
is affecting sports. She also writes about gossip and nightlife for BlogLuxe Award-
nominated blog AsGoodAsItsGuests.com where she recently scooped Page Six
on a major story. Stephanie also just launched a new “web execution” company,
Iceberg Digital, that offers full-service web design and social media marketing to
help brands launch or improve their current websites and online identity. She be-
came interested in social media for an ESPN story and has continued to explore the
subject and use social media tools like Twitter and Digg to promote her own brand
as a sports expert. stephbagley@gmail.com.


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